Web Design Information

Service Professions: Does Your Website Follow These 5 Simple Rules For Getting More Clients?


There are literally thousands of different options, styles and formats to choose from when designing your service professional business website. But there are 5 things every site needs to be successful:

  • Client-centric and easy to remember name(s)
    Your website can have more than one domain name that directs potential clients to the single site. Your service professional business website should have at least two domain names. One being your name, which is the most likely thing a client will try if they don't have your web address handy, e.g. www.bethmlyons.com or www.michaelport.com and should be something that speaks to the market you serve, e.g. www.techiecoach.com, or www.smallbusinessexcellence.com.

  • Something that grabs your client's attention
    You have 3 seconds to grab your potential client's attention before they leave, potentially forever. Engage their passion, inspire their imagination, and give them something of value in exchange for their email address.

  • Language that speaks directly to your target market
    Your site should speak to the needs and desires of your target market in language your client uses and understands. Offer specific solutions, and describe the benefits of they'll experience from working with you.

  • Success stories that establish you as an expert
    Demonstrate your expertise. Share your personal story. Share success stories and testimonials from past and current clients.

  • A Call to Action
    You must have a clear 'call to action'. What do you want your visitor to do? Your 'call to action' must be one which is easy and obvious for your potential client to take (sign up for your newsletter, special report, etc.).

If you include each of these 5 things, and you provide solution-oriented offers to the current needs and desires of your target audience, you'll not only distinguish yourself from other service professionals, you'll lay the foundation for ongoing web-based success.

Visit http://www.awardwinningwebcourse.com for a simple, step-by-step guide to developing highly effective websites.

About the Authors
Michael Port is the President of Michael Port & Associates LLC and is known as the guy to call when you're tired of thinking small. To spend some more time with Michael and to think bigger about who you are and what you offer the world go to http://www.MichaelPort.com.

Beth M. Lyons has over 15 years of experience helping the not-so-technical among us get comfortable with, learn, and then master the techniques they need and want to use. She has a gift for seeing implementation and "best-use" strategies, and communicating them in 'real english.' http://www.techiecoach.com


MORE RESOURCES:

Founders find Destiny in Web design
Rochester Democrat and Chronicle, NY - May 11, 2008
The Webster-based Web design and applications firm started in February 2006 in a Greece basement. It was there that the six founders put together the ...


Web Design Company in UK Offers Outsourced Web Development and ...
The Open Press (press release) - May 10, 2008
(OPENPRESS) May 9, 2008 -- Kronik Media, the London based web design company are known for the value of their web development services for businesses. ...


Internet traffic congestions Solved Reports Dallas Web Design ...
WiredPRNews.com (press release), TX - May 9, 2008
Cambridge, MA (WiredPRNews.com) — In 1998, a few scientists from MIT University in Massachusetts came up with an idea that would prevent Internet congestion ...


Minneapolis Web Design Firm Launches Custom Website for Bus Rescue
Emediawire (press release), WA - May 9, 2008
Minneapolis web design company helps Bus Rescue save the day when a bus is broken down and needs service away from its home area. Nearest towing, repair and ...


Fusionbox Wins Top Marketing Honors for Superior Energy Web Design ...
TAXI Design Network, NY - May 9, 2008
Fusionbox received a 2008 Gold Key Award from the Colorado Chapter of the Business Marketing Association for their work with Superior Energy, ...


10 Things to know about Web Design
Gather.com, MA - May 8, 2008
Most web design companies will not write text. You could write the content yourself or hire a copy expert or marketing consultant to write it for you. 10. ...


Atlanta Web Design Agency NeboWeb Takes Home Multiple 2008 Horizon ...
TechLINKS (press release), GA - May 8, 2008
NeboWeb’s interactive marketing services range from complete interactive marketing engagements to standalone projects such as Web Design, Search Engine ...


Web Design on a Budget: Crucial Considerations
PR Web (press release), WA - May 8, 2008
Certain web design packages will include basic search engine ranking while others will not. "Investigate search engine optimization components such as ...


Upgrading a website? Four key SEO tips for web design firms
E-consultancy, UK - May 7, 2008
As many web design firms take on the remit of upgrading a client’s website, it is important to integrate best practice SEO techniques into the web design ...


Why Web design is an IT-marketing tug-of-war
Computerworld, Norway - May 1, 2008
There are also certain Web design elements that are counterproductive to successful search results. For instance, a common mistake is the abundant use of ...

Web-Design - Google News

home | site map
© 2006 Webhosting-Service.com - All Rights reserved. - GetWeb Media Webdesign Muenchen