Web Development Information

Web Site Optimization: How To Speed Up Your Web Site By Minimizing Your GIF and PNG Image Bit-Depth


Are bloated images slowing down your web site and causing you lost business? Images comprise over 50% of the average web page so putting them on a diet is essential to improving web performance. One of the best ways to optimize GIFs and PNGs is to minimize the "bit-depth" or the number of colors within your images.

For palette-based formats like GIF and PNG, file size is directly related to the size of the color palette, or the number of colors in the image. As the number of colors in an image crosses a power of two, the file size jumps. A 33-color image must use a six-bit palette, while a 32-color image can use a 5-bit palette. Smaller palettes mean smaller codes (representing pixel patterns), which makes for smaller files. So minimizing the number of colors in index-color images like GIFs and PNGs will minimize file size.

The compression schemes used in GIFs (LZW) and PNGs (Deflate) are dictionary-based encoding algorithms. Dictionary based compression algorithms substitute shorter codes for longer patterns of strings within the data stream. Pixel patterns (substrings) in the data stream found in the dictionary are replaced with a single code. If a substring is not found in the dictionary, a new code is created and added to the dictionary. Compression is achieved when smaller codes are substituted for longer patterns of data.

The code size is based on the number of bits per pixel, and depends on the maximum length code within your dictionary. Thus the smaller your bit-depth, the smaller the codes representing your pixel pattern strings, and the smaller the file.

Choosing the right format for your images is the first step in optimizing web graphics. At lower bit-depths, banding can appear in smooth-toned images. Try quantizing your image to different palettes to minimize banding.

PNG Compression

PNG uses the deflate compression algorithm which is a newer, more efficient cousin of LZW. Deflate is designed to be free of patent problems. Deflate is a combination of the LZ77 algorithm found in zip programs like WinZIP and gzip, and Huffman coding. Deflate typically compresses files 20 to 30 percent smaller than LZW, which is the difference you'll find between gzip and compress. PNGs use a similar substitution technique, but are generally 5 to 25 percent smaller than GIFs, although there are exceptions. In addition to horizontal "scan-line" pattern substitution PNGs sometimes substitute for vertical patterns. PNG can also truncate color palettes. In general, the smaller the color palette, the smaller the overal file size.

Conclusion

To minimize the file size of palette-based image formats like GIF and PNG, minimize their bit-depth, or number of colors. Each time you pass a power of two, file size jumps higher. By minimizing the number of colors, and maximizing the flat-color areas you will create smaller, more efficient images destined for the Web.

Further Reading:

LZW Data Compression


http://www.dogma.net/markn/articles/lzw/lzw.htm


Mark Nelson breaks down the LZW compression algorithm for Dr. Dobb's Journal of October 1989.

Multimedia: Use Lossy Compression for Smaller GIFs and PNGs http://www.websiteoptimization.com/speed/tweak/lossy/


Lossy compression lets you squeeze more bytes out of your GIFs and PNGs. Lossy compression increases identical pixel patterns to improve compression in indexed-color images.

Multimedia: Use Weighted Optimization


http://www.websiteoptimization.com/speed/tweak/weighted/


Weighted optimization or regional compression applies different degrees of compression to different areas of your image. By varying the quality within images you can improve file size.

Optimizing Web Graphics


http://www.websiteoptimization.com/speed/12/


Chapter summary from Speed Up Your Site, shows how to correct, optimize, and compress images for minimum file size and maximum quality.

PNG Home Site


http://www.libpng.org/pub/png/


Greg Roelofs site devoted to all things PNG.

About The Author

Article by Andy King, author of the popular new book titled "Speed Up Your Site - Web Site Optimization". Visit Andy King's web site to learn the best Web Site Optimization practices for higher traffic and speed guaranteed. www.websiteoptimization.com


MORE RESOURCES:

Software Engineer (Web Development)
Seattle Post Intelligencer - May 13, 2008
DatStat Inc. provides Online Survey and Research Management Systems to healthcare, social science, education, government, and enterprise business ...


Leading Web Development Firm Rockfish Interactive Selects Internap ...
FOXBusiness - May 6, 2008
"Rockfish Interactive's impressive customer base reflects the firm's great achievements in the Web-development space," said Tim Sullivan, chief technology ...


Web Design Company in UK Offers Outsourced Web Development and ...
The Open Press (press release) - May 10, 2008
(OPENPRESS) May 9, 2008 -- Kronik Media, the London based web design company are known for the value of their web development services for businesses. ...


Arrival of technologically advanced web development company ‘Spinx'
PR-Inside.com (Pressemitteilung), Austria - May 5, 2008
2008-05-05 09:28:57 - Based in Los Angeles, Spinx provides professional website design and web development services to clients in the LA area, Orange County ...


CodeGear offers drag-and-drop web development
ZDNet UK, UK - Apr 15, 2008
... PHP debugging options sit alongside error insight and source-code formatting features to reduce the potential for bug creation in web development. ...


New tool could make web development simpler
BizReport - May 5, 2008
If you've checked in with other web development companies, you know this is quite a bit quicker than other options. Here is how it works: developers begin ...


Intuit Web development software launches in beta
Bizjournals.com, NC - Apr 17, 2008
Mountain View-based Intuit (NASDAQ:INTU) said QuickBase is designed to let developers and independent software vendors "easily design, deploy and market ...


Rich Web development: Is the browser doomed?
InfoWorld, CA - May 12, 2008
By Neil McAllister Since its inception, the Web has been synonymous with the browser. Pundits hailed NCSA Mosaic as "the killer app of the Internet" in 1993 ...


Web Development Firm
Black Hills Today, SD - May 1, 2008
The web developers at this South Dakota firm are on the cutting-edge of innovative web development strategy, they have created and launched successful ...


Web Applications Developer
Seattle Post Intelligencer - May 13, 2008
Ability to concurrently support multiple web development projects from conception to deployment while meeting individual project cost, schedule, ...

Web-Development - Google News

home | site map
© 2006 Webhosting-Service.com - All Rights reserved. - GetWeb Media Webdesign Muenchen